Get a dedicated expert to manage your parent's care, covered by Medicare

Hera (hellohera.com) is a care management company that matches families with dedicated Heroes — senior care experts who coordinate everything for your aging parent. 90% of our clients pay $0 out-of-pocket because our services are covered by Original Medicare.

If you've ever spent hours on hold with insurance, struggled to coordinate your parent's doctors, or felt overwhelmed figuring out what Medicare and Medicaid cover — that's exactly what your Hero handles for you.

This is sometimes called 'care management', but really we're just the expert who knows the system and does the work so you don't have to.

Your parent qualifies for Hera if they meet three criteria:

1. They have Original Medicare (not Medicare Advantage)

2. They live in New York State

3. They have a chronic condition (like diabetes, heart disease, COPD, dementia, or others)

Not sure if your parent fits? Schedule a complimentary consultation and we'll verify their eligibility at no cost and no commitment. Even if your parent doesn't qualify, we are happy to point you toward other resources that might help.

Call us at 332-203-2533 or fill out our contact form to get started.

90% of Hera clients pay $0 out of pocket.

Our care management services are covered by Original Medicare as part of a program called Chronic Care Management (CCM).

If your parent also has Medicaid or a supplemental plan like AARP/UnitedHealthcare Medigap, that typically covers the standard Part B coinsurance.

During your complimentary consultation, we verify your parent's Medicare coverage and let you know exactly what to expect. There are no hidden fees, no contracts, and no surprise costs.

If your parent has Medicare Advantage (instead of Original Medicare), we unfortunately cannot provide services at this time, but we're working to accept MA plans soon.

Yes! Hera serves all of New York state, including all five NYC boroughs:

• Manhattan

• Brooklyn

• Queens

• The Bronx

• Staten Island

Our NYC-based Heroes are familiar with local hospital systems (like Weill Cornell, NYU Langone, Mount Sinai), community resources, and NYC-specific programs like SCRIE, SNAP, and HEAP.

Beyond NYC, we serve families throughout New York State, from Westchester to Long Island to the Hudson Valley. If your parent lives anywhere in New York, we can help.

There's no limit!

Your Hero is your dedicated expert, available whenever you need support. While Heroes typically work traditional business hours EST, we know things come up at all times, so you can reach out anytime by call or email.

Whether you have a quick question about a medication refill or need help navigating a complex situation like a hospital discharge, your Hero is there for you.

For our families, it's a huge relief to know there's always someone in their corner who understands their parent's full situation.

Private geriatric care managers typically charge $150–$300 per hour, with initial assessments running $500–$1,500+.

Monthly retainers of $500–$2,000+ are common. Most of this is out of pocket — private geriatric care management is rarely covered by insurance. Through Hera, you get the same coordination from licensed geriatric social workers and nurses, covered by Medicare. 90% of our clients pay $0.

Not directly — but Medicare does cover care management through the Chronic Care Management (CCM) program, which provides the same services.

Traditional private geriatric care managers charge $150–$300/hour out of pocket. Through CCM, Medicare covers a dedicated care manager for patients with 2+ chronic conditions. Hera provides this service — 90% of clients pay $0.

Medicare is federal health insurance based on age (65+) or disability. Medicaid is state-run insurance based on income and assets.

Many seniors qualify for both — this is called dual eligibility, and it's the most powerful combination. Medicare covers doctors and hospitals. Medicaid fills the gaps: long-term home care, personal care aides, transportation, and some medications. Your Hera Hero can determine what your parent qualifies for and handle enrollment.

No. Medicare does not cover assisted living facilities.

Assisted living is almost entirely out of pocket — averaging $6,500–$12,000+ per month in New York City. Medicaid may cover some assisted living costs, but only after a family spends down assets to qualify. What Medicare does cover: care management for seniors aging at home. Through programs like CCM, your parent can get a dedicated care manager at $0 — helping them stay safely at home longer.

Medicare-covered care management is often the most affordable starting point — 90% of Hera clients pay $0 out of pocket.

Beyond care management, Medicaid-covered home care aides, community programs (SNAP, HEAP, SCRIE), and Medicare home health services can significantly reduce costs. The challenge is knowing what your parent qualifies for. Your Hera Hero reviews your parent's full financial and insurance picture and connects them to every benefit available.

Medicare covers a wide range of services that many families don't know about. Beyond hospital stays and doctor visits, Original Medicare covers chronic care management (a dedicated coordinator for seniors with two or more chronic conditions), home health services (skilled nursing, physical therapy, and occupational therapy in the home), durable medical equipment (walkers, wheelchairs, hospital beds), and preventive care (annual wellness visits, certain screenings). Medicare does not cover long-term custodial care, assisted living, or most home aide services (bathing, dressing, meal preparation). However, a care manager can often help families access Medicaid or state programs that do cover these services.

• Hera is built to be your first call when discharge is near. Hospital social workers set up the plan. Your team at Hera sees it through: confirming the services show up when they're supposed to, organizing the new medication regimen, and booking the follow-up appointments that prevent readmission.

• The goal: your parent leaves the hospital and walks into a home that's ready for them, with every service lined up and your team at Hera making sure all of it actually happens.

If your parent is currently in the hospital, let us know. We prioritize families facing discharge so we can move quickly.